美图集团
Influencer Marketing & Local Growth Manager (Freelancer role)
岗位职责
We are looking for a creative and results-driven Growth Consultant to be our brand’s voice and hands in the US, Japan, or South Korea. This isn't just about managing social media; it’s about building a local ecosystem from scratch for our products (Kumoo, Picchi, WearWow). You will identify the right partners, craft compelling content, and turn local cultural insights into viral growth. What You’ll Do- The Hunt (Outreach & Negotiation): Proactively identify, pitch, and sign high-impact KOLs, KOCs, and seed users. You’ll handle the "cold start" to the final contract negotiation. Content Architecture: You aren't just a liaison; you are a director. You’ll plan content themes, review scripts, and ensure every influencer post aligns with local aesthetics and brand goals. Relationship Management: Build and maintain a proprietary database of creator partners. You are the face of our brands to the local creator community. Cultural Strategy: Act as our internal "market expert." Translate local trends into actionable marketing advice and ensure our campaigns don't feel "foreign." Boots on the Ground: Lead local offline activations, user research workshops, and represent the brands at industry exhibitions. The Feedback Loop: Track performance data, run campaign retrospectives, and constantly optimize our ROI. Who we're looking for- The Networker: you have been working for 3+ years in Influencer Marketing, Talent Management, or Social Media Growth and have a proven track record of finding and winning over influencers. You know how to get a response in a crowded inbox. The Creative Eye: You have a strong sense of what makes a video go viral. You can storyboard, provide creative direction, and edit high-quality visual assets (PS/Canva/CapCut/PR) yourself when needed. The Local Authority: You have lived in the target market for 5+ years (or are a native). You understand the "vibe" of local social media—not just the data, but the subcultures. The Analytical Thinker: You’re comfortable with spreadsheets. You can look at engagement rates and conversion data to tell us exactly what’s working and what’s a waste of time. The Self-Driver: You thrive in an autonomous, remote environment across different time zones. About Meitu Founded in 2008, Meitu is an AI-driven technology company that regards "beauty" as its core ideal. Guided by our mission to "Uniting Art and Technology", Meitu is committed to creating world-class imaging products that simplify the creation of images, videos, designs, and other visual content. Meitu was listed in 2016 on the Hong Kong Stock Exchange(stock code 1357.HK). As of June 30, 2025, Meitu had 280 million global monthly active users, including 98 million from regions and countries outside Mainland China. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, disability, or veteran status. At Meitu, we celebrate diversity and are committed to creating an inclusive environment for all employees.
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