V·STAR
Market & Community Research Intern (USA) 市场 & 社区调研实习生(USA)
岗位职责
Responsible for user research, community insights, and local marketing support for Tripo in the US market, continuously monitoring mainstream and vertical social platforms such as Reddit, Snapchat, Discord, X, LinkedIn, etc., researching user discussions, content trends, community culture, and competitor dynamics, and forming actionable audience and content insights.
Research the core vertical circles of American characteristics such as 3D Printing, Game Dev, TRPG/Tabletop, Maker, XR, etc., complete community mapping, KOL/KOC mapping, user interviews, and related market research to help the team understand where different user groups are and what they focus on. Assist in content and social media strategies for the US market, helping to enhance the effective reach of content among target users in the US.
Support the planning and execution of local offline activities in the United States, including Hackathons, workshops, vertical community collaborations, etc., and focus on transforming offline activities into online dissemination effects. This includes community distribution and dissemination preparation before the event, mining of materials, user stories, and content opportunities during the event, as well as secondary dissemination on platforms such as X, LinkedIn, Reddit, and short videos after the event.
Assist in settling user cases generated by offline activities UGC、Demo、Creator Story、 Interview and community content, organize the overall social media calendar, so that a single event can be continuously transformed into online exposure, content assets, and community growth.
负责 Tripo 美国市场的用户研究、社区洞察与本地营销支持,持续关注 Reddit、Snapchat、Discord、X、LinkedIn 等美国主流及垂直社交平台,研究用户讨论、内容趋势、社区文化及竞品动态,并形成可执行的人群和内容洞察。
研究 3D Printing、Game Dev、TRPG / Tabletop、Maker、XR 等美国特色的核心垂直圈层,完成社区 Mapping、KOL/KOC Mapping、用户访谈及相关市场研究,帮助团队理解不同用户群体在哪里、关注什么。协助美国市场的内容与社交媒体策略,帮助提升内容在美国目标用户中的有效触达。
支持美国本地线下活动策划和执行落地,包括 Hackathon、Workshop、垂直社区合作等,并重点负责将线下活动转化为线上传播效果。包括活动前的社区分发和传播准备,活动中的素材、用户故事和内容机会挖掘,以及活动后的 X、LinkedIn、Reddit、短视频等平台二次传播。
协助沉淀线下活动产生的用户案例、UGC、Demo、Creator Story、采访及社区内容,梳理整体的social media calendar,使单次活动能够持续转化为线上曝光、内容资产和社区增长。
任职要求
Have a strong perception of the American Internet culture and social media ecology, have excellent English communication, research and information sorting ability, can independently complete user research, community research and interviews, and extract valuable insights from scattered information.
Daily in-depth use of platforms such as Reddit, Discord, X, Snapchat, etc. Those interested in AI, 3D, Gaming, Maker, 3D Printing are preferred.
对美国互联网文化和社交媒体生态有较强感知,具备优秀的英文沟通、Research 和信息整理能力,能够独立完成用户研究、社区研究和访谈,并从零散信息中提炼出有价值的 Insight。
日常深度使用 Reddit、Discord、X、Snapchat 等平台,对 AI、3D、Gaming、Maker、3D Printing 有兴趣者优先。
信息来自企业官方招聘渠道
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