Product Manager Intern, User Acqusition

The Tencent Games Global UA team provides user acquisition solutions to support the growth of Tencent’s in-house and second-party game studios in overseas markets. We work with game teams to operate and improve our in-house UA platform, apply data-driven insights to marketing decisions, and develop AI-native processes that improve operational efficiency and collaboration. - Support the operation of Tencent’s in-house UA platform and collaborate with overseas game studios on user acquisition and related marketing initiatives. - Apply AI capabilities to develop and improve internal operations and external collaboration workflows, identifying opportunities to increase efficiency. - Analyze advertising performance data and prepare UA reports to support campaign evaluation and decision-making. - Gather feedback from game studios and combine it with data analysis to identify product needs and recommend targeted product improvements. - Collaborate with product, operations, data, and engineering teams to support the planning and delivery of product enhancements.

• Students pursuing a master’s degree or above. Marketing, business, computer science, data analytics, or related fields are preferred. - Strong interest in the gaming industry and familiarity with overseas game markets. - AI native, with the ability to apply AI tools to practical tasks and evaluate their outputs critically. - Strong data analysis skills and the ability to communicate findings clearly. - Interest in user acquisition and marketing technology, with a basic understanding of UA concepts. - Fluent in English and capable of using it as a working language. - Excellent communication skills and a team-oriented mindset.