Material Design Intern素材设计实习生

Job Description

As an Effect Advertising Creative Design Intern, you will be one of the core contributors to our advertising creativity. Based on your skills and strengths, you will focus on the design and production of graphic materials (static images, animated banners) and take responsibility for advertising performance across multiple domestic and international social media platforms.

1、Creative Material Design:​ Responsible for or assisting in the production of highly engaging performance advertising creative materials, which may include: static ad images for different channels, animated banners, 3D visual case studies, and more.

2、Data-Driven Optimization:​ Under the guidance of mentors, learn to analyze advertising data (e.g., CTR, video completion rate), understand how design impacts performance, and iterate and optimize materials based on feedback.

3、Localization Design Support:​ Research the cultural preferences and visual trends of target markets such as Europe, the US, and Asia-Pacific; assist in the localized visual adaptation of ad materials to boost clicks and conversions.

4、A/B Testing Support:​ Collaborate with the campaign delivery team to quickly produce multiple versions and styles of materials for A/B testing, using data to validate the most effective creative directions.

5、Trend Insights:​ Track overseas advertising design trends and competitor dynamics to bring cutting-edge creative inspiration and references to the team.

岗位描述：

作为效果广告素材设计实习生，你将是我们广告创意的核心贡献者之一。根据你的技能特长，你将专注于平面素材（静态图片、动态Banner） 的设计与制作，为国内外多个社交媒体平台的广告效果负责。

1. 创意素材设计：负责或协助制作高吸引力的效果广告创意素材，可能包括得方向： 不同渠道的静态广告图片、动态Banner、3D视觉案例图等。

2. 数据驱动优化： 在导师指导下，学习分析广告数据（如CTR、完播率），理解设计对效果的影响，并基于反馈对素材进行迭代优化。

3. 本地化设计支持： 研究欧美、亚太等目标市场的文化偏好与视觉趋势，协助完成广告素材的本地化视觉适配，提升点击与转化。

4. A/B测试支持： 配合投放团队，快速产出多版本、多风格的素材，用于A/B测试，以数据验证最佳创意方向。

5. 趋势洞察： 跟踪海外广告设计潮流与竞品动态，为团队带来前沿的创意灵感和参考。

Job Requirements

1、Educational Background:​ Currently enrolled students with a bachelor's degree or above, preferably majoring in design, art, advertising, film & television, animation, or related fields.

2、Software Skills:​ Proficiency in Photoshop, Illustrator, and Figma. Familiarity with AI-driven visual tool workflows (e.g., Lovart) is a plus. Basic knowledge of or experience with 3D capabilities (e.g., Blender or other DCC platforms) is also a plus.

3、Design Capabilities:​ Strong skills in layout design, graphic creation, and element integration, along with a willingness to delve into the expression methods and logic behind marketing and advertising.

4、Learning & Collaboration:​ A strong interest in data-driven design approaches, solid communication and teamwork skills, and the ability to actively embrace feedback and iterate quickly.

5、Language Skills:​ Basic English reading ability to consult and understand overseas design resources, platform guidelines, and industry news.

Preferred Qualifications:​ Please be sure to submit a personal portfolio. Passion for and understanding of 3D and AI in the overseas social media space; commercial project or internship experience is preferred.

任职要求:

1. 专业背景： 本科及以上学历在校生，设计、艺术、广告、影视、动画或相关专业优先。

2. 软件技能：精通 Photoshop & Illustrator & Figma，具备AI视觉工具工作流应用能力加分（如Lovart）；熟悉或具备基础三维能力者加分（Blender等DCC平台）。

3. 设计能力：具备良好的排版设计、图形创作和元素整合能力，并且愿意深入研究营销广告的表达方式和逻辑。

4. 学习与协作： 对数据驱动的设计方法有浓厚兴趣，具备良好的沟通能力和团队协作精神，能积极接受反馈并快速迭代。

5. 语言能力： 具备基础的英语阅读能力，能够查阅和理解海外设计资源、平台规范与行业资讯。

*加分项： 请务必提交个人作品集；对海外社交媒体的3D和AI领域有热情和了解；有商业项目/实习经验者优先。