Platform Specialist Manager, Industry, Apple Ads, Strategic Sales, Greater China

At Apple, we work every day to create products that enrich people’s lives. We want to help people in every part of their lives that we can, including making the world’s best content easily and beautifully available to the hundreds of millions of people around the globe who use Apple products. Apple is a place where extraordinary people gravitate in order to do their best work. Our Apple Ads group makes it possible for people around the world to easily access informative and imaginative content on their devices while helping publishers and developers promote and monetize their work. Our technology and services power advertising in the App Store, Apple News, and Apple TV. Our platforms are highly-performant, deployed at scale, and setting new standards for enabling effective advertising while protecting user privacy. Launched in 2016, Apple Ads is an easy, efficient and fast-growing platform for app discovery. Apple Ads is becoming the app promotion platform of choice for iOS developers. In this role, you will grow and lead a team that is responsible for managing, optimizing and developing our largest accounts. Critically the team will have a clear focus on both customer satisfaction and revenue targets. You’ll use your knowledge of developers, advertisers and agencies to create and maintain positive and productive relationships with marketers of all sizes and types. This team is essential in supporting the growth of our largest accounts and helping them achieve success. You’ll quickly gain the respect and support of both management and other employees by achieving business goals and demonstrating good judgment, commercial acumen, balance, objectivity, collaboration, quiet confidence, and trustworthiness. You will also have direct management responsibility for a team of Platform Specialists. Reporting directly to the regional Head of Platform Specialist Managers (PSMs), partnering closely with the Head of Industry on a subset of vertical business strategies and operations for strategic customers. Management of a Platform Specialist Team responsible for managing, growing, and developing our strategic accounts. You will lead and develop this team while remaining hands-on with our largest customers. Driving the right sales culture under the regional Platform Specialist organization’s strategy, ensuring we achieve revenue targets and other key performance metrics (e.g., incentive programs, OKRs). Leading by example to deliver extraordinary service to all customers. Ensuring the team reports their business accurately through our CRM system and other internal business management tools. Partnering closely and efficiently with the Client Partner team to build an optimal working relationship that delivers the best experience for our customers. Working with multiple cross-functional teams, including Marketing, Measurement and Data Insights, and Sales Enablement and Operations, to feed back market sentiment on our products. In short, this is an incredibly exciting opportunity to lead the Platform Specialist team focusing on the Industry vertical at Apple. This team is critical to our business success and must be able to combine deep data analysis, compelling narrative building, and account optimization with the ability to lead client meetings at the senior level.

Experience in account management operations or other client-facing sales and service functions. Proven management experience leading highly successful teams, ideally in digital account management within Greater China. Significant work experience and a high level of credibility in online, digital, or performance marketing, ideally within the mobile advertising sector. Deep understanding of the mobile market in Greater China, especially mainland China (both domestic and export), and a keen passion to learn in the ever-changing digital space. Excellent communication skills, with the ability to listen effectively, socialize ideas across different functions, and articulate business visions both internally and externally. Strong commercial acumen with a focus on detail and trends, combined with the aptitude to adapt and react quickly to deliver best-in-market service to our clients. Ability to collaborate with the Client Partner team in selling to C-suite customers while also understanding and optimizing data at the account level. Experience working with cross-functional teams to drive a culture of collaboration and shared success. Strong organizational skills, keeping the team focused on critical business priorities while maintaining the ability to step back and see the bigger picture. Proven passion for developing teams and driving an inclusive culture of collaboration. Ability to motivate, inspire, and guide others toward achieving shared goals. Proficiency in both Mandarin and English. Bachelor’s degree or equivalent. Experience and demonstrated success in building excellent team cultures: coaching, developing, and retaining talent, and guiding teams through transitions and organizational changes. Deep knowledge of relevant verticals (Entertainment, Finance, Productivity & Utilities, etc.) with strong experience managing clients and sales teams. Possess a growth mindset, highly collaborative, and resilient. Track record of success and outstanding achievement. Master's degree is a plus.