腾讯集团
PUBG Mobile Marketing Team Intern
岗位职责
This role serves as the PUBG Mobile WEU markets focusing on PUBG Mobile WOW (UGC Maps) mode planning, campaign execution, social & community support. The position supports WOW Mode planning and related local market projects, deeply understands mobile shooter & Gen Z users, and collaborates cross-team to drive social amplification, performance tracking, and business growth for PUBG Mobile in WEU region. Support the gameplay promotion planning for PUBG Mobile’s WOW module, conduct regular alignment and communication with headquarter, oversee creator partnership programs, and deliver actionable suggestions for map‑mechanics planning to optimize module popularity among Western‑European players. Assist on execution of marketing campaigns in the Western Europe market and coordinate with external vendors, including assisting in creative scripts and content production, participating in on-site execution for shootings or offline activities when required, to ensure all content aligns closely with in-game features and matches local user preferences. Post-campaign analysis, including execution review, highlights, performance metrics, and key learnings. Organize and manage marketing assets, data, and project documentation. Support procurement processes, including vendor contracting and quotation follow-ups and documentation.
任职要求
Passionate about gaming, familiar with battle royale or shooter mobile games. Undergraduate or postgraduate student majoring in Marketing, Communication, Gaming, Business, or related fields. Strong execution skills with good communication, coordination, and reporting abilities; detail-oriented and responsible. Strong interest in marketing campaigns, brand collaborations, and cross-cultural marketing; able to adapt to a fast-paced, multi-tasking environment.
信息来自企业官方招聘渠道
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