3M
Category Development Manager
岗位职责
3M has a long-standing reputation as a company committed to innovation. We provide the freedom to explore and encourage curiosity and creativity. We gain new insight from diverse thinking, and take risks on new ideas. Here, you can apply your talent in bold ways that matter. Job Description: Lead and develop the portfolio strategy for China consumer health care (CHC) portfolios. Analyzes the relevant CHC portfolio, market, and competitors to develop GTM plans and storytelling that drive category growth (consumer skin care & consumer first-aid) Portfolio Management/LCM, owning the profit center business results including topline sales, std GM% as well as pricing. CHC portfolio NPI Pipeline & Launch: Understands consumer behavior and identifies unmet needs, to lead local NPIs and influence global team in product global innovation. Launches new products with a comprehensive marketing plan. Responsible for achieving the standard margin of the profit center by establishing a base price strategy for each portfolio. Develops a price increase plan to optimize margins and counteract inflation or changes in costs. Learn more about 3M’s creative solutions to the world’s problems at [外部招聘链接已隐藏] or on Instagram, Facebook, and LinkedIn @3M. Safety is a core value at 3M. All employees are expected to contribute to a strong Environmental Health and Safety (EHS) culture by following safety policies, identifying hazards, and engaging in continuous improvement. Please note: your application may not be considered if you do not provide your education and work history, either by:
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