场景设计岗 Experience Scenario Design

参与用户调研，基于车型定位、用户核心痛点需求及主打场景，明确核心打赢点场景化体验设计概念；

综合竞品研究、行业趋势分析、供应商交流、本品资源条件、产品价值点，形成车型打赢点核心体验逻辑，制定体验目标；

编写核心打赢点的体验设计方案，包含典型场景的体验动线、实现逻辑、细分场景、UX框架、体验目标量化指标等，输出SDD；

组织相关模块的PO、FO进行方案握手，共同拆解方案需求，确保需求无损的落到各专业模块，转化为工程目标；

参与各专业模块的PRD、FDR、HMI评审，确保功能定义、HMI设计方案与体验需求方案保持一致，在执行过程中无偏差；

参与各专业的实车交付验收，从体验需求方角度确认实车体验效果与体验需求是否保持一致，指摘问题并给出合理化建议；

支持营销导入模块开展体验亮点包装工作

硕士及以上学历，汽车类、工业设计类、心理学类、人因工程类相关专业；

具备基本的英语听说读写能力；

熟悉整车构造、汽车原理、电子电器及智能座舱基本功能逻辑，具备较完备的汽车相关知识体系；

具备互联网体验设计思维，了解生态运营、多端互联、云端配置、大数据AI等基础业务知识；

具备一定的具象表达能力，能综合运用多种手段准确表达体验设计意图；

具备良好的用户体验思维，运用第一性原理进行本质思考，深度洞察用户价值，善于使用体验技术实践用户价值。 Position Description:

Participate in user research, and clarify the core winning point scenario-based experience design concept based on vehicle positioning, core user pain point demands and main scenarios;

Integrate competitive product research, industry trend analysis, supplier exchanges, own product resource conditions and product value points to form the core experience logic of vehicle winning points and set experience goals;

Write experience design schemes for core winning points, including experience flow, implementation logic, sub-scenarios, UX framework and quantified experience target indicators for typical scenarios, and output SDD;

Organize POs and FOs of relevant modules to hold scheme alignment meetings, jointly break down scheme requirements, and ensure that requirements are seamlessly implemented into each professional module and converted into engineering goals;

Participate in PRD, FDR and HMI reviews of each professional module to ensure that function definitions and HMI design schemes are consistent with experience requirement schemes without deviation during execution;

Participate in the real-vehicle delivery acceptance of each specialty, confirm whether the real-vehicle experience effect is consistent with experience requirements from the perspective of the experience demander, point out problems and put forward reasonable suggestions;

Support the marketing import module to carry out experience highlight packaging. Qualifications:

Master's degree or above, majoring in automotive, industrial design, psychology, human factors engineering or related fields;

Basic English listening, speaking, reading and writing skills;

Familiar with vehicle structure, automotive principles, basic functional logic of electronic appliances and intelligent cockpit, with a relatively complete automotive-related knowledge system;

With Internet experience design thinking, understanding basic business knowledge such as ecological operation, multi-device interconnection, cloud configuration, big data and AI;

Certain concrete expression ability, able to accurately express experience design intentions by comprehensively using various means;

Good user experience thinking, applying first principles for essential thinking, deeply insight into user value, and good at using experience technology to practice user value.