Associate Director, Hospital Marketing - Non-Clinical & Operations Focus (副总监，医院市场)

1. Team Leadership & Strategy Formulation:

Lead the team to formulate hospital-based non-clinical customer market strategies, sort out and establish data analysis and insights, set up reasonable customer segmentation, and ensure that strategy formulation is driven by deep market insights and data analysis, complemented by disciplined execution.

2. Non-Clinical Program Framework Development

Address the core pain points of hospital administrators (such as Presidents, Equipment Departments, OR Operations, etc.), formulate corresponding market strategies, redesign and establish a structured non-clinical program framework, and develop the non-clinical program system.

3. Non-Clinical Value Generation & Articulation

Deeply understand ecosystem value, precipitate in-hospital operational best practices for capital therapeutic medical equipment, develop exclusive programs to empower newly installed hospitals, shorten their learning curve, and drive the realization of ecosystem value.

4. COE Strategic Partnership Support, Value Communication & Decision Conversion

Based on equipment operational experience and data, conduct effective value translation and operational tool analysis for the hospital management team, to win the strategic decisions of the hospital C-suite and the support of operational management meetings. Responsible for strategic partnership support for key accounts.

Talent

Experience:

Sales and marketing experience in the medical device industry (10+ years preferred).

Must have practical operation and marketing experience with capital equipment (therapeutic equipment is preferred), with a profound understanding of the non-clinical decision-making chain in Chinese public hospitals and the daily management of Equipment Departments / OR Operations.

Have excellent team management experience, able to lead and empower the team to achieve high-performance goals.

Core Competencies:

Strategic Thinking - Possess a macro market perspective, able to lead the team to build a non-clinical program framework from 0 to 1 and formulate long-term strategies. Have a deep domain expertise of the efficient in-hospital operation and ecosystem chain of large medical equipment; experience with medical robotics is highly preferred.

Business Insights - Able to acutely capture hospital management pain points and market evolution.

Learning Agility and Analytical Skills - Quickly adapt to complex and changing market and policy environments, excelling at data-driven business operations.

Team Culture Fit:

• Advocate a team communication style with "Transparency as Default".

• Possess a strong sense of empowered ownership and high responsibility.

• Have outstanding connectedness, pursuing a "Collaborate to Win" mindset, and operate effectively in a matrix thinking as one team.