Product & Strategic Marketing Manager

1. 01

   Product Portfolio Strategy & Business Ownership • Own the overall product portfolio strategy for Energy+ China. • Drive revenue growth, margin expansion and market share gain across assigned product families. • Develop and execute multi-year portfolio growth roadmaps aligned with BU strategic objectives. • Conduct portfolio reviews and identify opportunities for: o Growth acceleration o Share gain o Pricing optimization o Cost reduction o SKU rationalization • Develop business cases and investment proposals to support strategic growth initiatives. • Monitor portfolio KPIs and implement corrective actions as required.

2. 02

   Strategic Marketing & Market Intelligence • Lead strategic market assessment and identify growth opportunities across key vertical markets. • Develop structured Voice of Customer (VOC) programs to capture market insights and unmet customer needs. • Conduct competitive analysis and monitor industry trends, technology developments and regulatory changes. • Translate market intelligence into actionable business strategies and product roadmaps. • Support annual strategic planning and long-range business planning processes.

3. 03

   Go-To-Market (GTM) Leadership • Develop and execute go-to-market strategies for: o New products/Application o Localization programs o Strategic growth initiatives • Partner with Sales, Channel Partner and Commercial teams to improve: o Funnel conversion o Win rate o Market penetration • Support strategic account development through application-driven growth initiatives. • Establish GTM governance and commercialization best practices throughout the organization. • Monitor launch performance and drive post-launch optimization activities.

4. 04

   New Product Development (NPD) Leadership • Drive product innovation and commercialization initiatives. • Own the business case and commercial success of NPD investments. • Partner with Global Product Management, Engineering and Operations teams to accelerate product development and launch effectiveness. • Maintain a multi-year innovation roadmap aligned with customer needs and future market

. • Prioritize development resources based on business impact and strategic value.

5. 05

   China Localization & Competitiveness • Lead China-for-China localization strategy to strengthen competitiveness. • Identify opportunities to localize products, components and supply chains. • Build strategic partnerships with:R&D, Operations, Sourcing, Supply Chain, Global Product Teams • Define localization roadmaps aligned with business priorities. • Accelerate localized innovation to improve Cost competitiveness, Lead time, Market responsiveness, Customer satisfaction

6. 06

   Product Lifecycle Management • Manage products throughout the entire lifecycle from introduction to retirement. • Drive pricing excellence and margin enhancement initiatives. • Optimize product positioning and value proposition. • Lead product discontinuation and portfolio simplification efforts when appropriate.

7. 07

   Strategic Ecosystem Development • Partner with key stakeholders across the industry ecosystem including: o EPCs/OEM o Design Institutes/Licensors o Strategic Customers • Identify emerging technologies and application opportunities. • Build strategic partnerships that support long-term business growth and product adoption. • Influence specifications and market standards where appropriate.

8. 08

   Team Leadership & DBS Excellence • Lead and develop a high-performing Product & Marketing team. • Foster a culture of accountability, innovation and continuous improvement. • Apply DBS tools and methodologies to improve business processes and performance. • Coach and mentor team members to build future leadership capability. • Drive cross-functional alignment and effective execution. 3、任职资格Position Qualification Requirement： Education • Bachelor’s degree in engineering, Chemical Engineering, Process Engineering, Mechanical Engineering, Business or related field. MBA preferred. Experience • 10+ years of experience in Product Management, Strategic Marketing, Industrial B2B business background. • Proven track record in: Product commercialization, Portfolio management, Market development, Strategic planning, Cross-functional leadership Preferred Industry Experience • O&G, Chemical, Energy Transition, Process Filtration, Industrial Equipment